allurement

Synonyms and related words:

adduction, adorability, affinity, agreeability, amiability, appeal, attractance, attraction, attractiveness, attractivity, bait, blandishment, cajolement, cajolery, call, capillarity, capillary attraction, centripetal force, charm, coaxing, come-on, conning, decoy, desirability, drag, draw, drawing power, engagement, enlistment, enticement, exhortation, gravitation, gravity, hortation, inducement, inveiglement, jawboning, likability, lobbying, lovability, loveliness, lovesomeness, lure, magnetism, mutual attraction, persuasion, preaching, preachment, pull, pulling power, sales talk, salesmanship, seducement, seduction, selling, snare, snow job, soft soap, solicitation, suasion, sweet talk, sweetness, sympathy, temptation, traction, trap, tug, wheedling, winning ways, winsomeness, working on